Full Service Podcast Production

Let us do all the full service podcast production work for you. Take it easy as we conceptualize, produce, launch, measure, and grow your podcasts.

What is full service podcast production?

You share your goals with us, we do all the work for your podcast marketing.

In Sebastian Marketing, our full service podcast production provides a comprehensive, end-to-end solution for creating, launching, and managing a podcast.

By working with us as a your podcast agency, you will have a team of experts handling every aspect of your podcast, from pre-production planning to post-production editing, distribution, and promotion.

This ensures a high-quality podcast that effectively engages your target audience, aligned with your goals and objectives.

Our full service podcast production include pre-production planning, scripting, professional recording, editing, branding, distribution, and performance tracking.

As you make us your full service podcast production partner, you can focus on delivering valuable content to your listeners while leaving the technical and promotional with us.

Our collaboration will result in a impactful podcast, that can be successful.

Full Service Podcast Production at Its Finest!

Tell us about your vision and we will help you make it happen. Let us help you develop your ideas, identify your technical needs, and map-out your strategies.

Let us help you produce your podcasts though we are not on-site as we have the tools to record online and then edit. 

Podcast Launching

Launch your podcast on the top podcast directories with our support. We will help you set up your podcast hosting service, write SEO-friendly titles and descriptions, and create branded graphics.

Podcast Marketing

Pick interesting topics, research, guest on relevant podcasts, choose the best guests, and produce content that people will love on social media. Let us assist you in all these.

Repurposing Podcast Content

Reach more audiences by creating SEO-friendly articles and producing micro-content for social media. Connect and convert.

Podcast Review and Measurement

Podcasting does not end with producing and publishing your podcasts. Measure its effectiveness and develop your podcast to be able to connect more with your target market.

Why should I go for a full service production for my business?

As you go for a full service podcast production, you can gain several advantages  for your business that can significantly contribute to your brand's growth and success:

Professional quality - full service podcast production ensures your podcast has top-notch audio quality, editing, and branding, making it more appealing and enjoyable for your listeners.

Time and resource management - by outsourcing podcast production to experts like us, you can focus on creating valuable content and other important aspects of your business, while we handle the technical and promotional aspects.

Expertise and experience - full service podcast production companies like us have the know-how and resources to create, launch, and manage a successful podcast. We will guide you through the process and help you avoid common pitfalls.

Expanded reach - with full service podcast production, you do not have to worry about distribution because your podcast will reach your target audience and as it will be available on popular platforms.

Consistency - professional full service production maintain a consistent quality and release schedule, through this, we can help you with retaining and growing your audience.

Networking opportunities - full service podcast production can help connect you with industry influencers, experts, and other business leaders, expanding your professional network and potential collaboration opportunities.

Analytics and performance tracking - full service production companies often provide valuable insights into your podcast's performance, helping you make data-driven decisions to improve your content and marketing strategies.

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Our Full Service Podcast Production Process

01. Know

Who is your audience and who are your competitors? We do competitor research and market segmentation. 

02. sTRATEGIZE

Connect with your target market and rise up among your competitors as we build strategic plans. 

03. eXECUTE

Implement the strategies that were carefully planned with our podcasting and digital marketing experts.

04. MEASURE

Analyze audience engagement and check how data and podcast can be improved.

05. REPORT

Closely monitor the audience behavior data and generate reports.

06. ENHANCE

Suggest points of development. Keep improving the podcast and keep it relevant.

Podcasting is one of the fastest-growing mediums, with its audience continually expanding. The rapid rise of podcasting as a platform emphasizes the importance of incorporating full service podcast production into your marketing strategy. By leveraging the expertise of a full service podcast production company, you can effectively engage and connect with this ever-growing listener base, ensuring your brand's message reaches a wider audience.

Engaging with partners and prospects in your niche throughout the year by utilizing full service podcast production can significantly contribute to generating revenue through podcasting as an account-based marketing (ABM) and demand generation strategy. With the support of a professional production agency, you can create captivating and high-quality content that effectively connects with your target audience, enhancing your ABM efforts and driving demand for your products or services.

We'd love to learn about your vision and objectives while working together to identify your ideal market using full service podcast production.

Schedule a FREE 30-minute consultation with our podcasting and digital marketing expert. 

You can also call us!

Answers to Common Questions

What is Podcast Marketing and how can it help my business?

Podcasting is a fresh, innovative way to market your business in today's fast-paced world. It allows you to share your insights with your target market or audience in an engaging way. 

Podcast marketing can also help you reach a wider audience. With millions of people listening to podcasts every day, you have the opportunity to connect with people who may not have otherwise heard of your business. This can be especially beneficial if you are looking to expand your customer base or target new markets.

By providing valuable content that resonates with your listeners, you can establish yourself as an authority in your industry through podcasting, and build a loyal following of customers who trust and value your brand.

What kind of audience can I expect to reach through Podcasting?

Podcasting is a great way to reach a highly specific and targeted audience.

By creating content that appeals to people who share a common interest, you can attract an engaged and attentive audience. Your podcast topic will determine the audience you attract.

The demographics of your audience can be highly specific, depending on the topic you choose.

By consistently producing high-quality content, effective promotion, and engagement with your listeners, you can build a dedicated and engaged audience that shares your passion and interest in your chosen topic.

How can podcasting help me build brand awareness and establish my credibility?

Podcasting is an excellent way to build brand awareness and establish credibility in your industry.

By creating high-quality, informative, and entertaining content, you can attract an interested audience and demonstrate your expertise in your field.

Engaging with your listeners, responding to their questions, and promoting your other marketing efforts can help foster trust and establish a more personal connection with your audience.

Podcasting also provides an opportunity to reach new audiences and expand your reach through cross-promotion and collaborations with other experts.

Overall, podcasting is a valuable tool for enhancing your brand and establishing yourself as a trustworthy and knowledgeable authority in your industry.

How can I track the success of my podcast marketing efforts and measure my ROI?

To measure the success of your podcast marketing efforts, you need to track key metrics such as downloads, engagement, website traffic, sales, and advertising revenue.

By monitoring these metrics, you can determine the effectiveness of your marketing strategies and make informed decisions on how to improve your return on investment (ROI).

Downloads and listens can show the size of your audience and the popularity of your content, while engagement and reviews can indicate how much your audience values your podcast.

Monitoring website traffic can give insight into how many new listeners you are reaching while tracking sales data can help you measure the effectiveness of your podcast marketing efforts in increasing sales.

If you use sponsorships or advertising, tracking revenue is an important measure of ROI. Overall, monitoring these metrics is crucial in evaluating the success of your podcast marketing efforts and making data-driven decisions to improve your podcast's reach and impact.

How can my podcast be engaging, informative, and valuable to my target market?

If you want to create an awesome podcast that your target audience will love, there are some simple strategies you can try.

First, get to know your audience and what they're interested in. This will help you develop a theme that will really connect with them.

Planning your episodes in advance and using storytelling techniques will make your content informative and engaging.

Don't be afraid to invite experts to share their insights, as this can add a lot of value to your podcast.

Make sure to include a call-to-action at the end of each episode to encourage your listeners to take action.

And don't forget to focus on sound quality, as this will make your podcast sound professional and polished. 

How can my podcast reach a wider audience?

If you're looking to grow your podcast and reach a more targeted audience, there are many effective strategies you can use.

One of the most important things to do is optimize your podcast for search engines by using relevant keywords in your podcast's title, description, and episode titles.

In addition, leveraging social media to promote your podcast can help you connect with a wider audience and build a community around your content.

Partnering with other podcasts in your industry, attending events and conferences, and creating high-quality content are all effective ways to attract and retain listeners, as well as build your brand's credibility.

By consistently implementing these strategies and tracking your progress, you can successfully grow your podcast and attract the right audience to help you achieve your goals.

How different is a podcast from a radio show?

One of the main differences is that podcasts are prerecorded, whereas radio shows are usually broadcast live. This means that podcasts offer more flexibility in terms of production and editing, as well as more control over the content and format.

Additionally, podcasts are available on demand and can be downloaded or streamed at any time, whereas radio shows are usually only available during their scheduled airtime. This allows podcast listeners to consume content at their own pace, and to choose from a wide variety of topics and formats.

Overall, while both podcasts and radio shows offer audio content to listeners, they differ in terms of format, content, and accessibility.

What are the usual challenges that I may face in podcast marketing?

Podcast marketing can be an effective way to reach and engage with your target audience, but like any marketing effort, there are challenges that you may face.

One common challenge is building an audience and attracting new listeners. This requires consistent and high-quality content, effective promotion, and building a community around your podcast.

Another challenge is standing out in a crowded market, as there are millions of podcasts available on various platforms. This means that it can be difficult to differentiate your content and make it appealing to your target audience.

Producing a podcast requires a certain level of technical skill and equipment, which can be a barrier for some people.

However, with the right strategy, dedication, and persistence, you can overcome these challenges and build a successful podcast that connects with your audience and helps you achieve your marketing goals.